ANIMAL LEGAL DEFENSE FUND

Making animal protection a human responsibility

The seventy-year-old brand needed a message, a new look, and a new lease a life in order to remain relevant in a crowded animal protection space and appeal to younger audiences. I led a US research, design, branding, and communications team to accomplish that little over a year.
SOLUTION
The seventy-year-old brand needed a message, a new look, and a new lease a life in order to remain relevant in a crowded animal protection space and appeal to younger audiences. I led a US research, design, branding, and communications team to accomplish that little over a year.
SERVICES
RESEARCH
STRATEGY 
MESSAGING
DESIGN
THE KENNEDY FORUM
VIDEO
VIDEO
VIDEO
VIDEO
VIDEO